PROFESSIONAL HIGHLIGHTS

* 5 years experience in interactive and traditional creative direction and project management
* 8 years experience as marketing copywriter and web content developer
* Developed successful online public relations and branding campaigns for regional and national clients

EXPERIENCE

Interactive Marketing Consultant and Writer (Mommy Writes)
May 2002 - Current

Lead creative services boutique that provides copywriting, web and print design, public relations, content development, creative direction, branding and online marketing and promotion to emerging business and nonprofit clients. Also provide public relations and marketing strategies to nonprofit and corporate clients, including development of media relations and press releases, execution of corporate sponsorship campaigns, and creative direction for special events.

Representative engagements include:
* Asymmetri: Provided end-to-end web development and online marketing services for Silicon Valley software and tech strategy firm; (http://www.asymmetri.com)
* EVENTures: Delivered online campaign management (email, web, advertising) for high profile special events development company; (http://www.eventures.net)
* The Frog Commissary: Built comprehensive company web site for leading catering organization that provided corporate and institutional clients with access to meal plans and event-planning tools. (http://www.frogcommissary.com)
o Baubles 4 U: Designed online boutique for East Coast jewerly designer and distributor; (http://www.baubles4u.com)
* Contain Research Corporation: Resigned Web site for industrial packaging company; (http://www.crc-flex.com)
* Zach's Cakes & Pastries of Distinction: Provided nationally recognized pastry company with an online presence; (http://www.zachscakes.com)
* Design Advocacy Group - Delivered public relations campaign and online presence to Philadelphia architectural community; (http://www.designadvocacy.org)
* Noah Shem Klein - Designed high-end web design interface for a fine artist's online catalog; (http://www.noahshemklein.net)
* FromBalitobala.com - Provided online and offline public relations initiatives for international artist and crafts importer; (http://www.frombalitobala.com)


Causeway Media, Inc.
December 1999 - April 2002
Creative Director, Co-Owner

Co-founded Philadelphia-based Interactive Agency that provided Web Design, Print Collateral, Copywriting, Creative Direction, Branding and Logo Design, Online Marketing and Integrated Marketing services to corporate, non-profit and small business clients. Responsibilities included developing comprehensive online brand launches and marketing campaigns. Developed all of the agency's creative deliverables including logos, web site design, print collateral and copywriting elements. Also developed new business proposals and online marketing and media plans.

Representative engagements include:
* CIGNA Corporate Intranet: Developed company intranet that provides employees with online access to benefits and health information (Private Server)
* Preservation Alliance: Developed a portal community for the Philadelphia preservation community (http://www.preservationalliance.com)


VirTu, Inc.
June 1997 - November 1999
Creative Director of Content and Web Project Manager

Managed Creative Department and lead teams to building successful creative for online and integrated marketing campaigns. Responsibilities included overseeing development teams of writers, designers and programmers ensuring that account and client objectives are achieved; including budgets, deadline and client expectations. Also took on the roles of copywriter, content developer, web designer or programmer for many projects.

Clients & Projects Included:
* Burpee Seeds and Burpee Floral Market - Creative Director and lead content developer and designer for E-commerce Site
* Independence Blue Cross - Project Manager and copywriter
* Exelon Energy - Creative Director for Award-winning educational children's Web site
* Connectiv Energy - Copywriter for Print campaign
* Penn Mutual Life - Project Manager
* CIGNA Selexions

Cerebellum Corporation
June 1997 - December 1998
Scriptwriter, Multimedia Content Developer

Credits Include:
* The Cutthroat World of Business Law - Lead Scriptwriter
* The Stereotypical World of Sociology (Parts 1 & 2) - Lead Scriptwriter
* The Revolutionary World of American Government (Parts 1& 2) - Lead Scriptwriter - Winner of Telly Award for Best Educational Video
* No-Brainer Guide to Windows 95 - Lead Scriptwriter

ADDITIONAL PROJECTS

Village of Arts & Humanities
Summer and Fall, 2002
Web Development Instructor: Introduction to Web Design and Programming

Black Sea Productions
Current
Screenwriter for independent production company. Two feature films currently in development.

EDUCATION

The George Washington University, Communications Studies. 1993 - 1997

TECHNICAL SKILLS

Leading Software Platforms: Adobe Illustrator, Adobe Photoshop, Adobe GoLive, Quark Xpress, Macromedia Dreamweaver MX, Macromedia Flash, HTML, Javascript, CGI, ASP, FTP, Microsoft Office (Word, Publisher, Access, Excel). Mac, Windows and Unix platforms.